Poland, Austria, Belgium: alternative routes for Italian exports

Data analysis as a tool available to companies to develop and promote growth strategies, specifically, export and internationalization strategies capable of cushioning the impact of the duties announced by the United States, in the event of their actual application.

With this logic, SevenData - a martech company specialized in providing data and services for business development and credit risk prevention - has developed the «Focus Export» Report, which highlights the importance and strength that Europe still represents for Italian companies, despite the many problems that afflict it and despite the emergence of new markets that, without a doubt, will have to continue to be at the center of attention of Made in Italy.

The Report is a first step of a larger work that SevenData intends to carry out, adding the analysis of supplier searches, by SMEs, on the company's Kompass platform, to complete the statistical processing framework also with the analysis of the actual actions undertaken by companies, always in a "data driven" logic.

"We are seeing a growing regionalization of supply chains - explains Fabrizio Vigo, founder and CEO of SevenData - and the growth of Central and Eastern European countries, such as Poland, Austria and Belgium". The analysis began by examining the top 15 countries of destination for Italian exports in 2024 and their performance in the period 2019-2024, a five-year period in which exports of Made in Italy products increased at an average annual rate of 5.3%, reaching a value that almost reached 624 billion euros.

Germany remains the leading market, despite the known difficulties, with a value of almost 71 billion euros (11.4% of total exports), but with a compound growth (CAGR) of 3.9%, therefore lower than the overall average. In second place are the United States, with 64.7 billion euros (10.3% of the total) and a CAGR of 7.3%. "These data highlight the weight of the United States for Italian exports and therefore the damage that a possible entry into force of duties would have", observes Vigo. In particular, the most exposed sectors (mechanical, pharmaceutical, food, transport) would see a direct impact on volumes and margins.