In the footsteps of Visconti and George Clooney, Chanel-branded glamour at Lake Como

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On Tuesday, the house on Rue Cambon welcomed 800 guests to attend its Cruise at Villa d'Este fashion show, which had a more Italo-disco feel than Coco.
" Do you know our football team, Calcio Como ? " the boat's pilot asks us proudly, pointing out the Stadio Sinigaglia on the lakeside, described as " the most beautiful stadium in the world " by the historic writer of Italian sport, Gianni Brera. It will soon be renovated! Since we were bought by Bambang and Budi, we have even moved up to Serie A (the equivalent of the National Championship in France, editor's note). And at every match, we have plenty of stars like Keira Knightley, Hugh Grant, Adrien Brody...
Glamour in the stands (probably paid for) is the brilliant strategy of brothers Michael "Bambang" Hartono and Robert "Budi" Hartono, owners of the Indonesian tobacco giant Djarum, who acquired the club a few years ago. These billionaires are capitalizing on its historical appeal , but in which George Clooney played a leading role by purchasing Villa Oleandra in 2002. It has become such a tourist spot...
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