U.S. Hotel Demand Is Rebounding — and It’s No Longer Just a Luxury Story

The U.S. hotel industry is posting some of its strongest numbers in years, and for the first time in the current recovery cycle, the gains are showing up across every tier — economy, midscale, upscale, and luxury.

Revenue per available room (RevPAR) on a trailing 10-week average through June 13 was up 6.7% year-over-year, per CoStar. That was for the entire U.S. hotel sector and well above the norm over the past few years. For the week ending June 20, the year-over-year gain hit 9.7%.

The so-called K-shaped