Saudi Arabia takes center stage as guest of honor at 62nd Damascus International Fair

Saudi Arabia is prominently participating as the guest of honor at the 62nd Damascus International Fair, held from August 27 to September 5 in Syria’s capital. This engagement marks a significant step in strengthening bilateral trade and investment ties, showcasing Saudi competitiveness, and supporting the Kingdom’s Vision 2030 economic diversification goals through high-level cooperation and strategic agreements.Saudi Arabia’s delegation to the Damascus International Fair includes representatives from key government bodies such as the Ministry of Energy, Ministry of Investment, Saudi Export Development Authority, Saudi-Syrian Business Council, and the Saudi Export-Import Bank. Accompanying them are over 80 companies from diverse sectors, collectively aiming to enhance trade and investment relations between Saudi Arabia and Syria.The Saudi participation focuses on highlighting the competitiveness of Saudi products and services within the regional markets. The delegation also plans to sign several agreements and memoranda of understanding across fields such as energy, renewable energy, investment, and trade. These agreements are expected to open new avenues for cooperation and integration between the two nations.This move aligns with Saudi Arabia’s broader strategy to expand its presence in key regional and international exhibitions, bolstering trade partnerships worldwide. These efforts directly contribute to the objectives of Saudi Vision 2030, which prioritizes economic diversification and increasing the share of non-oil exports in the Kingdom’s GDP.Established in 1954 under President Adib Shishakli, the Damascus International Fair is the oldest and one of the most significant trade exhibitions in the Arab world. The inaugural event drew over one million visitors and participants from numerous countries, setting a precedent as a vital platform for commerce, culture, and diplomacy.Historically, the fair has played a crucial role in showcasing Syria’s economic potential and promoting international cooperation. During the Cold War, it attracted exhibitors from both Eastern and Western blocs and featured cultural performances by prominent artists, including the Lebanese singer Fairuz.The fair’s main objectives have consistently been to promote international trade, stimulate economic development, and foster cultural exchange. It serves as a critical venue for companies—both local and international—to network, finalize business deals, and introduce innovations and new products.Despite setbacks caused by Syria’s civil war from 2012 to 2016 and disruptions due to the COVID-19 pandemic, the Damascus International Fair was revitalized in 2017 at a modern exhibition site. This revival underlines Syria’s commitment to economic recovery and its aspiration to be a regional hub for trade and cooperation.Saudi Arabia’s role as the guest of honor at this edition of the Damascus International Fair emphasizes its commitment to deepening economic collaboration with Syria. The involvement of various ministries and business councils underscores the multifaceted approach Saudi Arabia is taking—combining public sector engagement with private sector dynamism.The agreements to be signed during the fair are expected to cover critical sectors, especially energy and renewable energy, reflecting both countries’ ambitions toward sustainable development. These steps not only enhance bilateral relations but also contribute to broader regional economic integration.Moreover, Saudi Arabia’s engagement at the fair is a practical manifestation of its Vision 2030, which seeks to diversify the Kingdom’s economic base beyond oil, increase non-oil exports, and position Saudi businesses more prominently in regional markets.