Expo Osaka, 80 events in the first month at the Italian Pavilion

A month after the opening of the Italian Pavilion at Expo 2025 Osaka, it is already time for an initial assessment. Following a program focused on the territories, the Italian Pavilion has worked as a tool for the "diplomacy of growth". At the center of the story, the regions and territories of Italy: 18 regions out of 20 have chosen to join the Expo 2025 Osaka project.

In the first month, over 80 institutional and cultural events were held involving more than 120 Italian and Japanese companies, so as to encourage the signing of contracts and supplies. One example, among many, is that of the Danieli group which signed contracts for over 40 million euros. Again, during the working tables at the Italian Pavilion, the Japanese company Ebara announced an investment agreement for over 6 million euros in Gambellara, in the province of Vicenza. Worthy of mention is the example of Kagome, a historic Japanese company leader in the agrifood market, which produces in Calabria the majority of vegetables destined for large-scale distribution in Japan. Calabria is also a protagonist thanks to the important investments of Ntt Data, a historic Japanese company in the IT sector.

The Italian Pavilion was the stage for B2B meetings between Italian and Japanese companies this month, with over 30 meetings. Thanks to the synergy with Mimit and Invitalia, the Italian Pavilion hosted an event a week, one for each territory, dedicated to foreign investments. From Selecting Italy, organized with the patronage of the Conference of Regions and the Friuli Venezia Giulia region, to events to celebrate Made in Italy Day, including the one organized by the Altagamma foundation in collaboration with Confartigianato.

In addition to the economy, the protagonists of the Italian pavilion are also art and culture: the Japanese public was able to admire timeless works such as the Farnese Atlas, the portrait of Itō Mancio by Tintoretto and the Atlantic Codex by Leonardo Da Vinci, which alternate with more contemporary works by artists of the calibre of Mimmo Paladino, Jago, Oriana Persico, Francesca Leone, Giulio Cinti and Matteo Ceccarini.