What are the ambitions of the Laurentin Ysend Group, which was traveling in Asia?

We're familiar with the Côte d'Azur transport and logistics company dedicated to e-commerce, Envoi du Net, which, along with Yourstore, is part of the Laurentian holding company HCDC. The latter has now become YSEND Group, a way for it to affirm its ambition to be a key player in logistics between Asia and Europe. It was with this in mind that it exhibited for the first time at the 137th Canton Fair, which ends today. Having been a visitor for over twenty years, the company reached a milestone by having its own booth at Asia's largest trade fair and by offering Chinese and international prospects its range of solutions simplifying access to the European market.

Media and commercial success

YSEND Group's presence piqued the interest of Chinese media, including the Guangzhou Daily, which interviewed Nathalie Bardin, YSEND Group's French general manager. "Canton is a gateway to the international market," she explained. "It's where all the e-commerce-related business is located: merchants, traders, and great brands..." For the Côte d'Azur group, the impact was immediate, with orders totaling nearly five million euros in just three days.

Also traveling to Canton were the Transcan Group and Colisland, both based in Carros.