Franche-Comté. New Peugeot 3008 and 5008: “These electric 4x4s enhance the Sochaux industrial site”

Lionel Ehrhard , together with Alain Favey (CEO of Peugeot), you have just presented this week the new electric 4x4 engine which equips the 3008 and 5008. What does this symbolize?

"It's a move upmarket, with an engine that complements existing ones. These 3008 and 5008 are produced in Sochaux. It reflects the expertise of our factories, highlighting the best of our engineering and our industry. The arrival of this 4x4 engine, Dual Motor, is a complement. But it also enhances the value of an industrial site, Sochaux, which is essential to the Peugeot brand. It's important to highlight what we do best, this move upmarket and this industrial engineering excellence that provides a new solution."

We feel you are very sensitive to certain values... Apart from your years as a footballer at the FC Sochaux-Montbéliard training center, what connection do you have with the factory in the Montbéliard region?

" I am...

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