SZ Sustainability Summit: Business beats conscience: How companies sacrifice diversity

The Lufthansa logo was conspicuously understated this June: a plain dark blue on white. In June 2024, however, the crane was bathed in rainbow colors for Pride Month, which celebrates the LGBTQ community. But this time, Lufthansa's logo didn't participate in the rainbow festival, just like BMW, Siemens, and SAP. The major LGBTQ parties in Berlin, Cologne, and Munich reported a lack of sponsorship funding.